Item This is the most important data about the group. Here we can describe the demographics. It is associated with important life events such as education work done personal life marriage love parenthood etc. Benefit. We can choose from suggestions on what to do. And based on human analysis interests and behaviors we deem important. This is a very important option. We may act on lifestyle preferences such as frequent travel shopping habits preferences for using certain browsers mobile devices. Devices equal to the same viewer are called the same viewer. In this case the advertising system uses custom groups that we create such as people who have visited our website or purchased something from our website in the past few days. He then dissects its members and looks for others who are more like them. It is important that the basis set is not too small otherwise the matching may not be very accurate. Lookalike Audiences To set up a lookalike audience select a base group to specify the location and size of the lookalike audience.
Its best to set a lower value in the last category so were more likely to work with people who are very similar to those in the base group. The larger the group the less accurate the match. Custom Audiences These are groups of people who have interacted with our Products in some way by visiting a website or profile making a purchase or whatsapp mobile number list with others. These groups have the greatest potential at all stages of the sales funnel. We may create it from sources such as Custom Audiences where we target people who have visited our website or performed activity on our website in the past 2 days. To use this option you must use pixels on your website. In-app activity In this case messages are sent to people who use your app and have done or havent done something in it for a long time. Customer lists We use lists of customers who have contacted the product through other communication channels. It matches their data with their profile and sends it to him.